Top Workplaces 2022 Spotlight: NetReputation in Sarasota – Sarasota Herald-Tribune

The need to clean up an online reputation isn’t the only reason individuals flock toward The full-service online reputation management firm continues to outshine its competitors as a cutting-edge market leader and topping the charts for best places to work in Sarasota.
With approximately 70 employees, CEO and Founder Adam Petrilli says the company has rapidly grown since its birth in 2014. The company is currently on pace to exceed $15 billion in revenue for 2022.
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“It’s been an incredible eight years,” Petrilli said. “We are an online reputation management company first created in 2005 by a company called Reputation Defender or and now that company is two separate companies. They’ve spun off of individuals and businesses. At the time, we were managing an advertising budget for drug ability, drug rehabilitation and addiction treatment centers. That was really our biggest differentiator and what we learned from other companies throughout the years, as well as just an overall better product and an overall better quality of service.”
According to Petrilli, when an entrepreneur or business turns to for assistance, the online management firm begins with content marketing and ensuring that the client’s social profiles are created and optimized. The deliverables are custom tailored, with NetReputation focusing on heavier PR, listicles and placement services for larger-scaled brands. With smaller businesses or individuals, the services shift to a hyper-focus on the biographies and blog post side of business.
“We’ve always tried to be innovative in the industry. We always bring new ideas to market,” Petrilli said. “We just hit the Inc. 5000 for the fourth year in a row and we’re always looking for talented people to join our team. We just want to continue to serve the people in the community, have a good product and continue to create jobs.”
According to, the company has offices that are operating in Sarasota, Florida; Kansas City, Missouri and London, UK.
Individuals who are interested in employment with can visit their website to search current career opportunities.
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